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EnterpriseECommerce (Enable Images to Fully Enjoy)
August 27, 2013
Everett Sizemore Solutions to Fit Your eCommerce SEO Needs
By Everett Sizemore
The aim of this post is to help you choose the right solution for adding product reviews to your eCommerce website with a focus on search engine optimization. It is a very long article. I suggest grabbing a cup of coffee before you dive in, or skip down to the summary at the bottom for a quick overview.

Before we get into platform-specific options I’d like to cover the platform-agnostic vendors that offer product review solutions for just about any online store, regardless of how it is built.


This is the company I’ve had the most experience with. When implemented a certain way, which is not out-of-the-box, BazaarVoice is a very good review platform. I recommend going with [...]

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Today's Top Videos:
Google: You Probably Shouldn't Link Your 20 Domains Together Google: You Probably Shouldn't Link Your 20 Domains Together
You know how Google has everybody afraid of links? People are also afraid to link to their own stuff in certain ways, and Google's Webmaster Help video today pretty much indicates that this is with good reason.
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Matt Cutts Talks About Site Downtime's Impact On Rankings Matt Cutts Talks About Site Downtime's Impact On Rankings
Google has released a new Webmaster Help video with Matt Cutts addressing the question: If my site goes down for a day, does that affect my rankings?
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'Google Blockbuster' Algorithm Revealed (On Conan) 'Google Blockbuster' Algorithm Revealed (On Conan)
Google recently put out a whitepaper claiming that Google searches can predict box office totals with 94% accuracy. The paper describes how Google arrives at its results by observing searches for a movie's [...]
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Recent Articles:
eBay Now Launched For Desktop
eBay announced that its local shopping service eBay Now, previously only available in mobile app form, is now launching on the desktop.

The service lets customers look at products from stores, place an order online, and then have the items delivered to a specified location. eBay says this usually happens within the hour.

Until now, eBay Now has only been available in San Francisco, New York and San Jose, but it’s expanding into the Bay Area Peninsula, Brooklyn and Queens today, and Chicago and [...]
eBay Shows Off New Cassini Search Engine A Simple Overview of Product Listing Ads Social Media is a Terrible Ecommerce Tactic — or is it?
eBay has a new search engine powering the results on its site, and from the sound of it, it’s a huge step up from the search experience of years past. It’s called Cassini, and we first heard about it a little over a year ago, when news [...] You have an e-commerce site? Are people searching online for the products you have on your site? If you answered yes to both, there is no good reason why you are not running Product Listing Ads (PLAs) on search engines (Google now, Bing soon). The fact that PLAs can show images of the exact product a searcher is looking for with an exact [...] Each quarter, ecommerce optimization firm Monetate publishes a report that analyzes traffic and conversion efficacy on thousands of leading e-retail websites. The report for the first quarter of 2013 peered into more than 500 million online [...]
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